ARTICLES

The most important factor behind my success was acknowledging the importance of human emotion in business. Throughout the years of being mentored by my father, Dennis Hoefer, I learned how he managed the company by solely focusing on the bottom-line, rather than the...

My father, Dennis Hoefer, started Rocky Mountain Forest Products (RMFP) in 1974 as a fence installation company that later evolved into a building materials supplier. It wasn’t until around the early 90’s when I started to help out my dad by cleaning offices on the...

Whether we’re ready or not, the world around us is rapidly evolving. It’s crucial that businesses and industry leaders shift their ideologies and operations to better fit with society's current expectations and needs. One of the largest areas that needs refocusing is...